jeudi 10 août 2017

Long Island SEO: 4 Things To Know Regarding Product Pages

By Rob Sutter


No matter what ecommerce site you prefer - it could be Amazon, eBay, or some other platform entirely - you've come across more than a few product pages. However, the ones that rank on search engines have substantial work into them from a Long Island SEO standpoint. What does this work entail, you may wonder? In order to make your product page rank, so that they can yield more sales, keep the following 4 tips in mind.

According to reputable names such as fishbat.com, ecommerce places great emphasis on product descriptions. While it's a given that these should inform people about the products they'd like to purchase, it's also important to note that they must be keyword-rich. Certain terms should be featured on product pages, which a Long Island SEO specialist will be able to help with. From there, the SEO of your product pages will start to improve.

You should also develop your product pages so that they allow reviews to be posted. It's important to note that when someone is looking to make a purchase, big or small, they will most likely focus on what previous customers said. This is where said reviews come into play, but many sites actually allow them on their product pages. These will show up as star ratings on Google, which will encourage these customers to click.

What about the titles that your product pages have? You'll want them to be as unique as possible, which can be difficult when you consider that virtually everything has been done already. This doesn't mean that you shouldn't switch up how your titles look. Keep in mind that they should stay relevant to whatever it is you're trying to sell. If you follow these rules, you'll be able to generate more clicks and gain SEO juice.

Lastly, prior to their launch, your product pages should be tested. Their performance hinges on various factors, such as how quickly they load, the number of functional links they have, and what have you. No matter how confident you may be in your web design and SEO abilities, the margin for error always exist. What this means is that you should consistently test out these pages so that you can be certain that they're functional.




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